In 1981 the Marciano brothers established Guess.  Growing up in the south of France, Maurice and Paul Marciano had an innate sense of European style and a love for the American West.  The brothers wished to build a fashion house on sexy, trendsetting jeans.  At a time when jeans were considered dated and blasé, the Marcianos set off to convince Bloomingdale’s that jeans could be a top seller.  They proved their point when Bloomingdale’s agreed to display twenty-four pairs and sold out within hours.

Maurice Marciano guides Guess’s design direction and tremendous company growth.  Paul Marciano is the vision behind Guess and its ground-breaking advertising.  Guess girls from Claudia Schiffer to Paris Hilton have given Guess a place in American pop culture.