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Ray-Ban
sunglasses were introduced in 1937 by Bausch and Lomb. Funded by
the United States Air Force, Ray-Ban was always at the forefront of
scientifically advanced eyewear. Ray-Ban Aviators were designed for
the Air Force and became one of the most imitated sunglasses in
history. Aviators utilized polarized lenses and a wide frame to
create eyewear that banned sunlight. In 1953, Ray-Ban introduced
its second immense seller, Wayfarers. Various celebrities and
movies displayed Ray-Ban brand glasses and dramatically increased
sales. In 1999, Luxottica purchased Ray-Ban from Bausch and Lomb.
Ray-Ban sunglasses continue to be a status symbol today. |
